Press Release: Acquires

Brightest Beginning already a leading name in the baby industry has now acquired the Everyday Maternity, which was managed under the website, to further bolster its position as the premier name in the baby and parenting industry. This acquisition took place on March 10, 2022.

The content from has been archived here on this site.

What did Everyday Maternity do?

Since 2007, Everyday Maternity was the internet’s #1 guide to maternity clothes and even had their own online store. They covered top-quality information on what to expect when your body changes during pregnancy and gave advice on clothing to assist with this transitional period.

What does Brightest Beginning do?

Brightest Beginning is a leading resource for evidence based information on parenting, provided by Allied Health professionals including Occupational Therapists, Psychologists, Physiotherapists, Speech Therapists and more. Brightest Beginning provides reliable, high quality information to simplify the parenting journey and give their little ones the best possible start to life.